Job Details

Senior Data Analyst AdTech / Marketing Analytics

We are looking for a Senior Data Analyst with strong AdTech and Marketing Analytics experience to drive insights from large-scale campaign and event-level data. This role focuses on attribution, funnel analysis, and dashboarding, working closely with Product, Engineering, and Customer Success teams.

Key Skills

• AdTech / Marketing Analytics (Must-have)
• Attribution Modeling & Funnel Analysis
• SQL, Python, Excel
• Tableau / Sigma / Looker
• Snowflake / Databricks (plus)
• A/B Testing & Statistical Analysis

Responsibilities

• Analyze campaign performance (CAC, impressions, ROI)
• Build dashboards and client-ready reports
• Develop attribution models and funnel insights
• Work with event-level data and clean room technologies (LiveRamp, AMC, ADH)
• Present insights to business and technical stakeholders

Requirements

• 12+ years in Data Analytics
• 35+ years in AdTech / Marketing Analytics (mandatory)
• Strong SQL + Python hands-on
• Experience with BI tools and storytelling